Marketing Analyst

YOUR NEXT STEP IS AT YUNO! We are looking for anastute and passionate Marketing Analyst to join our dynamic team inthe rapidly evolving payments industry.

The ideal candidate will beresponsible for conducting in-depth market research and competitiveanalysis, forging meaningful relationships with mediarepresentatives, executing robust marketing plans, and creatingengaging content across various platforms.

This role will becritical in aligning with cross-functional teams to ensureconsistency in messaging and to support the organization'sgo-to-market strategies.

At Yuno, we are looking to solve thecomplexity of the online payment ecosystem, allowing merchants andcommerce to accept payments in an easy way, accessing a variety ofpayment services with just one integration, and enabling end usersto pay in an easy and secure way.

What would be my challenge atYuno? Market Research and Competitive Analysis : 1. Conductcomprehensive market research and analyze competitors to identifytrends, opportunities, and customer insights specific to thepayment industry.

2. Stay abreast of market changes andadvancements in payment technologies to anticipate shifts inconsumer behavior and preferences.

Media and Public Relations : 1.Cultivate relationships with key media outlets, journalists,industry analysts, and thought leaders to promote brand visibility.

2. Develop strategies to leverage these relationships foramplifying our brand presence through various media channels.Integrated Marketing and Communication : 1.

Execute integratedmarketing plans that encompass content creation, email marketingcampaigns, social media strategies, PR initiatives, and events.

2.Coordinate with the marketing team to ensure alignment andintegration of messages across all channels and initiatives.

Content Creation : 1. Craft compelling content for the company'swebsite, blog, whitepapers, case studies, and press releases.

2.Ensure all content is on-brand, consistent in terms of style,quality, and tone, and optimized for search and user experience forall channels of content including online, social media, email,mobile, video, print, and in-person.

Cross-functionalcollaboration : 1. Work closely with the sales, product, and techteams to create a cohesive message across all go-to-marketinitiatives.

2. Support product launches by preparing anddisseminating information that highlights the features and benefitsof our products.

Event Planning and Execution : 1. Assist in theplanning, organization, and execution of events, webinars, andindustry conferences.

2. Aim to enhance brand visibility, establishthought leadership, and generate opportunities for directengagement with potential clients.

What skills do I need? 1.Bachelor’s degree in Marketing, Business Administration, or relatedfield. 2. Proven experience in marketing analysis, preferablywithin the payment or financial services industry.

3. Strongunderstanding of the Brazilian market and the ability to connectwith a Brazilian audience. 4. Excellent verbal and writtencommunication skills in Portuguese and proficiency in English.

5.Proficient with marketing analytics tools and well-versed indigital marketing strategies. 6. Ability to work cross-functionallyand collaboratively with various teams.

7. Creative thinker withstrong problem-solving skills and attention to detail. 8.Self-motivated with the ability to manage multiple projectssimultaneously. #J-18808-Ljbffr